My name is Nick and for the past 10 years I've been an online marketing specialist. I have overall knowledge of the entire digital marketing scope and specialise in SEO (Search Engine Optimisation) and building websites.
I have combined my two specialties to introduce Nixus.
Nixus is a play on the word Nexus which means “a connection or series of connections linking two or more things.”
My goals for creating Nixus is simple, connecting with sole traders inside Tasmania and offering them the same quality product as an agency at a fraction of the cost.
Expertise in Diverse Business Verticals
Growth techniques for expanding sales from previous customers.
Email Direct Marketing and Lead Capture from Landing Pages.
The Nixus Skillset
It's all good and well to say, web dev this and SEO that. But what does it all mean and why do you need it?
Research Is Key
It's one thing to know your target audience, but knowing your competition is equally as important for any marketing plan.
I can gather enough data to paint a picture on how a website is performing, for your own or a competitor.
Nixus offer a custom solution for every client.
I can build you a custom website from another design, build an eCommerce website for any vertical or even just a simple website you want to rank inside search engines.
I can build on your server provided is passes all the checks, or host you the Nixus Network for a fee. I use servers in Australia so the data doesn't need to leave the country.
This is essentially foundation work in SEO as an overall module. The fundamentals are Servers and Speed, Crawlability and Data Structure.
Essentially Technical SEO comes from someone that can code and follows the search engine guidelines.
Is There Ongoing SEO?
Link building is an essential task for any SEO. Links act like votes and some votes hold more power than others. Without the votes you have no power.
There is also rank tracking and search data that need to be monitored on a weekly basis.
Greater Hobart Sole Traders Network
Looking to Network with some local Tasmanian business owners for free? Nixus has started a Facebook Group where all small business owners and sole traders can freely network.
Commonly Asked Questions
I try to answer all common questions here, if they're not visible please contact me, I don't bite.
You don't need anything to start with, just a website and unique content. From there we can work together to build a more sophisticated strategy.
If you want to be super prepared, start taking pictures of everything related to your work without breaching copyright laws. Don't post them to social media, keep them unique to the internet.
Short answer is yes, long answer is no. You will need to know quite a lot of information and you're most likely busy doing other things like running your own business.
If you don't have anything better to do, first steps is learning how to code and manage servers/networks. Next stage is to do a Business Marketing degree with focus on Consumer Behavior. If you want to go the extra mile, learn big data analysis and AI. All this should only take you a few years as a full-time student.
Yes you can. The best links clients can build themselves is by guest blogging on publishing platforms and linking back to your website in the bio.
Other quick win links are niche specific or local directories.
We aim for a diverse range of links to boost your linking profile and word2content relevancy.
Be careful if doing this task on your own, you can do damage to your domain if not done correctly.